Hello, and welcome to Different Petal Consulting Limited. I'm Caroline Wells, and I've worked with people in and around financial services for over 25 years. A customer insight and finance professional, and pioneer of accessible and inclusive customer service, I've held key leadership roles at the Financial Ombudsman Service as Head of Outreach, Customer Insight and Special Projects.
My work has always been about people and customer service. So it felt natural for me - as a next step - to want to work closely with businesses looking for a fresh perspective on all things related to their customers.
Every business is unique. So I'll work with you to understand what you need, and tailor the service I provide - from consultancy and reviews, to audits and training. My experience includes:
Customer insight & outreach strategy
Health & financial Services
Public relations & brand reputation
Equality, inclusion & diversity
Business growth development
Stakeholder relations & team building
Complaints handling & quality standards
Accessibility & vulnerable consumers